Australian Extra Virgin Olive Oil taking to new heights… VIDEO
Category: Marketing
SOL & AGRIFOOD: LANDMARK EVENT FOR INTERNATIONAL BUYERS FOR “MADE IN ITALY” QUALITY AGRI-FOODS
After opening its doors yesterday alongside Vinitaly and Enolitech, this venue for story-telling and business was officially inaugurated today by Minister Maurizio Martina Verona, 10 April 2017 – Sol&Agrifood saw the start of the institutional communication campaign organised by the Ministry of Agriculture to promote extra virgin olive oil. Minister Maurizio Martina chose the…
Google recommends olive oil as a substitute for butter at Oscars to 40 million audience!
At the Oscars, Google played this video showing you use 3/4 cup olive oil over 1 cup of butter… From the words of Google themselves, there is no substitute for olive oil!
Is Palm oil really a suitable alternative to olive oil for deep frying?
The below article is nonsense as the unilateral view is only looking at heat stability. If we were all guided by this we would all be frying with lard! The health issues associated to higher saturated fatty acid oils like palm and the reduced number of minor components due to refining should be part of…
Planning to Market olive oil – marketing to plan!
With this season starting to come to an end it’s time to assess what product(s) will be available as new season. Do you have any surplus products as of last season? How do you prepare your marketing for the year ahead? Again, I am aware that many of you will face challenges with the primary…
Trends, knowledge and the power of flexible thinking in the Olive Industry
Trends are happening all the time and unless we are receptive to what is happening, the truth – which usually leads to opportunity – can bypass any of us. The difficulty lies in defining “what’s happening”, because your own internal belief system will determine how you interpret the current state of play. Sometimes our belief…
Ever wondered how many oils win Gold at the National EVOO Awards?
Asked today. How many #EVOO win gold at @AustOliveAssoc AUS National Comp? Last 10 yrs summarised pic.twitter.com/T7JAUoXjAn — Richard Gawel (@oliveoilguy) April 23, 2014
Why Extra Virgin Olive Oil should be added to your Dog’s Diet
Whether canine or human, if there are some unwanted pounds that need shedding, olive oil will help grease the weight-loss engine. The monounsaturated fats in olive oil actually encourage pound-melting by breaking down the fat inside fat cells, to get rid of belly fat and reduce insulin sensitivity.
Why won’t Chefs buy my olive oil? Take a look inside the Foodservice Hospitality World
Some of our Producers see the Food Industry as a way into this world as easy as sending 2 bottles of their finest olive oil to Rockpool and never hearing from them! You call and cannot get through and wonder what you did wrong? And even wonder if the food service is even receptive!
Consumer Resources for olive producers
See infographic of how olives is processed into oil and all the grades of olive oil and what they mean
Awards for 2013: Capture Australia’s Best Regional Extra Virgin Olive Oil & Table Olives
Here is a collation of all the results for 2013 for all the major competitions in Australia & Internationally. (Check out the official results for award winning Extra Virgin Olive Oil & Table Olives for 2013) National 17th Annual Extra Virgin Olive Oil & 4th Annual Table Olive Awards as hosted by Australian Olive Association:…
Tips for planning your olive oil label
Considerations when ‘planning your label’ Australia and New Zealand Food Authority Some requirements for labelling: Name and address of manufacturer. This is to be site address not a PO Box, and should include the state of the manufacturer. The lot identification. This is a code that relates to each batch of oil you produce. The code for that…